On this assignment we had to pick an e-commerce website from your own country and to present his eight features and make fiew recommendations.
As for me i choose "Leboncoin' because i find this website really interesting and usefull for his users.
- Ubiquity / Global reach
Leboncoin is only available in france, limited to the french territory (but you can choose by department, city, area)
- Richness
There is no video and audio message possible but you can add pictures and text messages with the product you're selling.
- Interactivity
Interactivity is one of the advantages of this website,leboncoin is C2C and it's really interactive between buyers and sellers because the seller can put his phone number or mail adress or both and communicate with people who are interested by his product.
- Information density
There is not any cost on this website exept if you want your product at the first page for fiew days, on this website you put your announcement for free.
- Personalization customization
You can actually personalize your announce with pictures or text messages. And you put the characteristics of your choices, the one who seems important for you and will make sell your products
- Social technology
Leboncoin is using advertising on social network like in facebook for example with his own page but leboncoin is not doing a lots of advertising.
- Universal standards
Leboncoin is only available in France, because of the fact it's a website with a lots of C2C announce.
I have fiew recommendation for your website,
Fiew thing you can improve:
You may can improve the personalization of the announce, like with videos or audio messages.
I guess photo on the announce should be obligated because without pictures the announce do not seems safe.